It’s time to rethink what branding should be.
It’s not a logo.
It’s not a brand board.
It’s not a set of rules to follow.
Your brand is so much more.
I t’s your legacy.
As an entrepreneur, I know how hard it can be to develop a brand.
I worked with companies like Burts Bees, Stoli, FedEx and Adidas when I was in corporate, so I was well-versed in branding the big brands.
But when it came to branding myself as an entrepreneur, it was a lot harder.
I noticed other entrepreneurs were struggling as well. So many big names were missing that “it” factor that the major brands had. I KNEW I could help by blending my corporate knowledge with my entrepreneurial, design and teaching skills.
This work led me to develop the concept of the Legacy Brand™ and my unique approach to the branding process which I dubbed The Legacy Brand Method™ which has been featured in various media outlets such as Forbes and Entrepreneur.
Here’s what the top entrepreneurs have discovered:
When your brand reflects who you truly are, you can stop wasting energy.
I specialize in developing brands that work FOR you:
• A system that’s in place so you can hand over the reigns to your team.
• Ease and flow when you create new offerings.
• A map to follow and won’t have to worry about developing new visuals.
ALLOWING YOU TO MAKE MORE MONEY WHILE DOING LESS WORK.
When your brand story, aesthetics and confidence are aligned, you spend:
• Less time on non-income producing tasks.
• More time in your zone of genius.
• More time creating the life of freedom you’ve always dreamed of.
I came in hoping for clarity when I started this journey because I’m constantly reinventing myself and pivoting. I didn’t know what level of support I was going to get and I felt very supported along the way.
My biggest takeaway is that I am a brand, and now I feel like I can embody who I really am. I’m launching a certification, and this process has really given me the courage and the guts to do it. The change and the clarity, it was instant, it’s a quantum leap change.
WE ARE ALL UNIQUE INDIVIDUALS, WITH MULTI-DIMENSIONAL PERSONALITIES
I am a wife, a mother, a professor, a strategist, a friend, an ally, a boxer (yes, long story), a foodie, and so much more…
Just like me, YOU are a one-of-a-kind…
Every human that I work with is a work of art. And my Legacy Brand Method™ is designed to uncover, capture and reflect your beautiful mosaic brand back to the people you are here on this planet to serve. So that they immediately are excited that someone “gets” them and become as obsessed with your brand as you are.
Which is why there is no one-size-fits-all approach in my world. No archetypes that put you in a box. No visual aesthetics that have the same look and feel.
If you’re ready to be seen as a leader and stand out from the crowd, get ready to:
• Disrupt your niche
• Finally feel aligned in your business, your offers and the way you show up
• Get back that spark you felt when you first started your business
You’re in the right place!
We never stepped back to look truly at who we are and we serve on a deep level. We found ourselves wiping away tears of joy as we went through the process and we are so grateful. We felt guided, supported, and it was easy and a playful process.
The brand manual you developed for us itself is worth a million bucks. It clarifies everything about who we’re trying to target and the messaging that’s exactly aligned with our ideal clients. For people wanting to level up, if you’re really trying to grow a premier business, going through the Legacy Brand Method™ will help you scale with ease. We can’t recommend it enough.
I’m interested in the future. Where do we go from here? What is the new normal going to be?
As I tell Alexa to play meditation music and my phone beeps with a message from a client in Bali, it feels like we went from home phones to full-on-tech in a blink of an eye.
As my fave show as a kid, the Jetson’s, comes to life more and more each day, it feels like the biggest opportunity AND the scariest of times. I choose to be optimistic.
I believe the combination of empathy, intuitive design and technology is the answer to a brighter future.
I am honored to be part of the pioneering phase of many new and exciting industries including virtual and augmented realities, space (yes, as in outer space) and the growing global movement of entrepreneurial businesses.
My goal is to promote to use these disruptors that will change the landscape once again for GOOD. We, as entrepreneurs are the vehicle for social and environmental healing. It’s up to us to BECOME the change we wish to see in the world, as Gandhi famously said.
My tribe are influencers. And by influencer, I don’t mean a big following on IG. Those who are visionaries, lifting up one another and their collective audiences. Teaching their GENIUS to ignite passion and systemic change. Guiding their tribe to the next level, encouraging on days of doubt (we all know those days come) and applauding on days of success.
My purpose is to serve with my God-given talents, to proceed with confidence and to use my finite energy to make the world a better place for my two daughters. While I’m not on this mission, you can find me dressed up fancy one day and kayaking on the river the next. Music festivals, travel, clean eating and fitness are top priorities. I become fast friends with my clients and often find myself mixing business with play. If you read this far, chances are we are cut from the same cloth and I cannot wait to get to know you!